Historic Jeddah Program announced its sponsorship of the FIFA Club World Cup Saudi Arabia 2023

Saudi Arabia 2023 FIFA Club World Cup official cultural destination and main sponsor, Historic Jeddah Programme, confirmed its sponsorship. This prestigious event, which will take place in Jeddah on December 12, 2023, will go down in history as the first of its type to be held in the Kingdom and will include participation from well-known international clubs.

The Historic Jeddah Program's sponsorship project is a calculated step to highlight the historic Jeddah area, a UNESCO World history Site, as a worldwide centre of culture and history. It aims to highlight the region's notable historical buildings, distinctive traditional architecture, and major events like art exhibits and cultural festivals.

In addition to providing cultural enrichment, the programme seeks to highlight the region's economic potential, sense of place, and interconnectedness with the rest of the globe as millions of football fans watch this enormous sports event.

The Historic Jeddah Programme has exciting plans to stage a number of activities in Jeddah Al Balad throughout the tournament as part of its participation. The aforementioned efforts seek to enhance the region's abundant cultural diversity and provide a distinctive experience for both attendees and contributors. The programme is set to leave a lasting effect on football fans worldwide, further solidifying Jeddah's position as a global cultural leader.